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Reverse Margin Calculator

Free reverse margin calculator. Find the optimal selling price when you know your cost and target profit margin percentage.

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Reverse Margin Calculator

Free reverse margin calculator. Find the optimal selling price when you know your cost and target profit margin percentage.

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Reverse Margin Calculator Guide

The reverse margin calculator works backwards: you enter your cost and your desired profit margin percentage, and the tool calculates the selling price you need to charge.

Reverse Margin Formula:

Selling Price = Cost / (1 − Target Margin%)

Example

If your product costs $60 and you want a 40% margin:

Selling Price = $60 / (1 − 0.40) = $100

This is particularly useful when:

  • Setting retail prices from wholesale cost
  • Responding to client RFPs with a target margin requirement
  • Pricing consulting or service work to hit profitability goals

Simply enter your cost and target margin percentage, and our calculator instantly shows you the required selling price.